Lisa Angel Careers

Main responsibilities

• Create and upload new product listings to the Lisa Angel website and partner websites via each CMS (Content Management System)
• Writing descriptive, engaging and search optimised online content to provide accurate product information
• Ensure all content we produce is true to the product and consistent with our brand
• Work closely with the photography team to ensure the correct product imagery is uploaded to each listing and displayed correctly
• Work with the rest of the marketing team and the product team to proactively grow our presence and range of products on our partner websites
• Keep up to date with SEO principles and use keyword research to optimise products and pages on our website to maximise reach to our target audience
• Regularly review and update category page content adhering to SEO principles and best practice
• Review competitors, search and other brands to keep on top of market trends and how best to optimise content
• Continually review and optimise product listings on the Lisa Angel and partner websites based on analytic and sales data
• Work to daily deadlines and targets
• Assisting the rest of the marketing team on project work when required
• Complete various admin and ad hoc duties as required

The successful Content Writer will have the following attributes:

• Previous experience in a content or copywriting role
• Previous experience and knowledge of SEO principles
• An impeccable level of attention to detail
• Excellent written skills
• Excellent command of the English language, both written and verbal - a strong grasp of spelling and grammar is essential
• Able to write long form and short form content
• A natural ability to proofread
• Experienced and proficient using a computer
• Must be a reliable multi-tasker with excellent organisational skills
• Ability to learn quickly and take on board constructive feedback
• Excellent time management skills and ability to meet deadlines
• The ability to work independently and as part of a team in a fast-paced environment
• Enthusiastic and self-motivated, with a confident manner
• Must be friendly, helpful and polite
• Be reliable and trustworthy
• Be flexible and adaptable

Salary will depend on skills and experience.

To apply, please send both a CV and cover letter

or email jobs@lisaangel.co.uk

Main responsibilities

Manage PPC activity including Google Shopping, search, display and retargeting campaigns, to include:

• Daily/weekly optimisation of campaigns and bids
• Test & learn of new campaigns & bid strategies
• Keyword optimisation of search campaigns
• Testing and updating of ad copy & extensions on search campaigns
• Monitor the product feed and ensure new products are added to shopping campaigns
• Plan and brief creative for display ads
• Regularly monitor and report on KPIs including CTR, CR%, profit margins and ROI
• Produce monthly data & insight reports

Oversee SEO strategy, monitoring and implementation, to include:

• Researching search engine updates, algorithms and implementing best practices
• Reviewing and continually improving metadata, content and reporting any code issues and site errors
• Link building strategy
• Conducting keyword research and working with the Product Writers to ensure the correct keywords are implemented across the website
• Making content suggestions and identifying gaps in keyword placement
• Produce monthly performance reports

Looking after a small affiliate programme, to include:

• Monitoring and approval of affiliate commission
• Liaising with our Affiliate management company
• Working with the Head of Marketing and wider marketing team to improve the user experience and conversion rate optimisation (CRO) of the Lisa Angel website

Skills & requirements

• At least 2 years’ experience in an ecommerce PPC role
• Proven experience and success of managing Google Shopping, search and display campaigns
• Good working knowledge of Adwords
• Experience with product data feeds and the Google Merchant Centre
• Proven Search Engine Optimisation experience
• Knowledge of and experience with SEO tools such as SEMrush and Moz
• Basic knowledge of CMS platforms
• Strong Excel, analytical skills and experience using Google Analytics
• Be data driven and have a good understanding of ROI measurements/attributions
• Good understanding of website design and CRO principles
• Passion for PPC and SEO, with the desire and willingness to keep on top of channel and industry trends and insight
• Proactive at developing and suggesting new innovative idea

Things that will really impress us

• Experience in Conversion Rate Optimisation (CRO)
• Knowledge/experience of A/B testing and landing page test programmes
• Experience managing affiliate activity
• Knowledge and experience of automated bid strategies

The successful Digital Marketing Manager will have the following attributes:

• Strong interpersonal skills
• Ability to collaborate with other team members on tasks and projects
• A good rapport with management and other team members
• Proactive and results driven
• A desire and willingness to develop
• High level of attention to detail
• Effectively organise your workload
• Good time-keeping
• Reliable and trustworthy

Salary will depend on skills and experience.

To apply, please send both a CV and cover letter

or email jobs@lisaangel.co.uk

Real applicants only please - recruitment companies need not contact us.